Availability of applicants and skill-sets to be able to work on the solution
Applicants ability to demonstrate how their solution differentiates from already existing initiatives. What novel approaches it presents, how scalable it is and Knowledge on customer segmentation. In addition, a good understanding of your SGB (Small and/or Growing Business) positioning within the market, Business modeling, Revenue and the external business environment.
How the applicant addresses the SDGs (Sustainable Development Goals) and the expected impact.
SGB (Small and Growing Business): small-and-growing businesses are defined as commercially viable, high-potential businesses employing five to 250 people and seeking growth capital of 20,000 USD to 2 million USD (see ANDE, 2018)